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Should You Write A Long-Copy Ad Or Keep It Short?
Should you write a long or short ad? The truth is, the reason people read ads has nothing to do with copy length.
9 Tips For Better Copywriting
Do you use weak verbs? Are you needlessly redundant, or robotic in your use of long sentences? Do you sometimes overstate the obvious? Here are 9 handy tips that can improve and economize your writing.
How To Succeed As A Writer
Want to know the secret of succeeding as a writer? (Hint, it's not what you think.)
How A Book Is Born: One Author's Story
Not all books come out whole, all at once. In fact, most books ease out little by little.
7 Deadly Sins To Avoid When You're The Guest Speaker
There are a few simple steps you can take and mistakes to avoid so that you have a memorable presentation that makes your audience eager to hear from you again and again.
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